The MubOn - Fundacion Cleantech Hub partnership enhances Colombia's adoption of electric and zero-emission vehicles. The partnership is developing a cost-effective model for installing intelligent electric vehicle charging infrastructure (MubON), improving regulatory conditions and promoting the use of electric mobility and reducing emissions in the country.
P4G has awarded the partnership with US $338,000 in grant funding.
The MubOn - Fundacion Cleantech Hub partnership seeks to revolutionize Colombia’s charging infrastructure for electric vehicles (EVs), addressing significant challenges such as the scarcity of charging points, limited space for installation in residential and commercial areas, and the low adaptability of electric vehicle charging systems, which reduces vehicle range and user confidence.
In Colombia, only 0.37% of vehicles are electric, and this figure is projected to reach just 3% by 2032, meaning 90% of vehicles will still use fossil fuels. Internal combustion vehicles consume four times more fuel than electric ones, leading to higher CO2 emissions and cost per kilometer, which disproportionately affects low-income individuals and their ability to cope with climate change. EVs can help reduce urban air pollution, as 90% of people live in areas with high pollution levels.
MubOn launched its flagship platform (also named MubON ), a suite of portable and efficient charging solutions for EV users seeking convenience without compromising charging speed. MubON focuses on residential units and complexes. Its collaborative economy model eliminates the high initial costs of buying and installing a charger and the need for extensive infrastructure modifications. It generates revenue from the energy sales which is shared between the multifamily units and MubON, 20% and 80% respectively, creating an incentive to deploy this infrastructure.
To date, MubOn has made progress toward delivering an all-in-one mobile solution for EV users. Designed to streamline the entire EV charging experience, the platform integrates charging, billing, payment, management and real-time monitoring into a single, user-friendly system. So far, the platform has onboarded over 500 users, facilitated more than 500 charging sessions and delivered over 7,000 kWh of energy.
To align platform development with real-world needs, MubOn hosted three workshops in Cali and Bogotá to identify infrastructure deployment challenges and user priorities in both cities. In response to rising demand, MubOn is expanding its charging network with new installations across Bogotá, Medellín, Cali and Villavicencio, further supporting Colombia’s transition to clean transportation.
MubOn also actively participated in major national and international events, such as the Open Innovation Summit, Biodiversity COP16, the Automobile Fair, and Shark Tank Colombia, to showcase its contributions to electric mobility and strengthen strategic partnerships. Its growing impact has been featured in prominent outlets including Semana, Mobility Portal and Mobile Time.
MubOn finalized a comprehensive market research study to inform its new growth strategy, expanding beyond residential complexes into shared spaces such as shopping centers, universities and hospitals. This led to the creation of a joint venture model allowing partners to provide space for charging stations in exchange for shared revenue. MubOn also developed a concession model and secured strategic partnerships, with automotive sellers like Automarcali, a Chevrolet dealer in Cali, which now provides MubOn charging vouchers to BYD buyers.
MubOn has strengthened its investment-readiness by updating its financial model, advancing its fast-charging infrastructure plans, and expanding its product roadmap to include charging hubs for fleets requiring medium- and high-voltage solutions. MubOn also developed an impact measurement framework tailored to different customer segments along with an environmental impact tool tracking total energy delivered, emissions avoided and battery charges.
MubOn has completed the creation of its investor data room, which includes investment materials, financial models, financial statements and its pitch deck. Under its infrastructure deployment activities, the company has reached 37% completion, with 58 charging points installed and 16 additional stations in pre-agreement stages. The MubOn platform is fully operational for third-party operators, offering location-based station searches and integration with digital wallets for payments.
On the policy and market enabling side, MubOn completed research identifying cultural, technological, and financial barriers affecting EV adoption, based on the three workshops held in Bogotá and Cali. With this input, the Colombian Council for Sustainable Construction (CCCS) is preparing a public policy action plan and a proposal to include EV charging infrastructure as part of sustainability standards for new and existing buildings.
Mubon is actively engaged in Cali’s Land Use Planning Committee (POT), advocating for the environmental and economic benefits of deploying high-speed charging infrastructure.
During the partnership period, the partnership aims to improve the regulatory standards and policy frameworks, particularly the minimum conditions required to install private stations in multifamily units and the interoperability between all charging actors. MubOn will ensure that at least 50% of technical jobs for monitoring electrical stations are led by women. It will work with ICESI University to develop a training plan to increase the number of women with e-mobility expertise and a digital tool to reduce misinformation across the country.
Furthermore, Fundacion Cleantech Hub will grow its ecosystem database with 1,000 relevant actors and train up to 100 startup teams and 50 mentors per year.
Finally, Celsia will serve as the testing laboratory for new features developed by MubON before they are released to the market. It aims to promote the commercialization of MubON's new services among its customers.
The partnership comprises the following partners: MubOn S.A.S (lead business partner); Fundacion Cleantech Hub (lead administrative partner); ICESI University (lead research and capacity building partner); Celsia S.A. E.S.P (research partner).